30th Street Station to become "Ben Station"?

There is a dumb idea floating around Philly about changing the name of 30th Street Station to "Ben Station" in honor of Benjamin Franklin's 300th birthday. The Pew Charitable Trusts is pitching this idea to the city. This doesn't effect my commute naturally so I suppose I don't care, but I think it is kind of silly to change the name of a Philly landmark.